Marketing Specialist - Data Analysis
A leading company in measurement, control and information management for industry partners. We are looking for a Marketing Coordinator who is driven to collaborate with our customers and to create differentiated measurement and automation solutions. The Marketing position plays the important role as an internal marketing specialist, driving campaign project management and execution. This is a great opportunity for a learning agile, technically oriented individual, who is committed to take the initiative and consistently drive for results.
Responsible for acquisition objectives of the TM business unit through customer marketing and performance marketing tactics. Operationalize the marketing strategy for TM products including programs, campaigns and tactics. Generate incremental, measurable demand for the TM products through all forms of contents and media.
Develop marketing plans, content and collateral in collaboration with product management and corporate marketing
Plans and executes marketing campaigns (exhibitions, webinars, newsletters, web contents, eBooks, videos)
Prepare Sales tools, product release guides, presentations, sales news, and other materials and media for distribution to the sales teams
Development of outbound and inbound marketing collateral
MARKETO Software experience
Working hours: 8:00 AM - 5:00 PM
Strong attention to detail in a fast paced environment
Strong degree of accountability and initiative to start new projects, promote new ideas, carry projects through to completion
Project Management Experience
Experience in managing trade shows and related logistics
Proficient in Social Media channels and campaigns
MARKETO Software experience
Experience with Marketing in a Manufacturing Environment a plus
Bachelor's Degree In Engineering (Chemical or Electrical) Preferred
5-10 years in B2B Marketing or Communications environment
B2B experience with technical, application-based products a plus
Expert level in Adobe CS (Illustrator, InDesign, Photoshop, and Acrobat) a must
This is a short term temporary assignment (3 months). Due to the high volume of applications we will only contact those that are qualified for interviews. Please allow 3-5 business days for processing.
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