Marketing Operations Manager

  • location: Parsippany, NJ
  • type: Permanent
  • salary: $85,000 - $100,000 per year
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job description

Marketing Operations Manager

Global Marketing team is looking for an energetic Marketing Operations Manager to join their marketing team. This role will be responsible for creating and maintain processes and best practices in lead generation and database management.

Responsibilities:
Conduct complete data analysis
Planning, execution and ongoing optimization of marketing efforts from acquisition through
Manage technical aspects of marketing automation systems used to generate, distribute and report on leads using Eloqua or Marketo system.
Cross functional interaction that partners with team members locally, internationally and in the field.

Working hours: 8:00 AM - 5:00 PM

Skills:
--Manage technical aspects of the marketing automation systems used to generate, distribute, and report on leads
--Evaluate new technologies and add-on applications to improve and optimize marketing team performance
--Manage email marketing and governance, working closely with cross-functional departments Automate and improve data integrity and data management initiatives, including segmentation implementation and analysis, list management and lead process
--Support regional marketers with local programs and initiatives by establishing and maintaining scalable processes and frameworks that ensure best practices in campaign and lead management, as well as data quality
--Provide guidance for metric reports on marketing and sales activities and effectiveness and business impact
--Analyze marketing and sale data to develop insights and make recommendations on areas for optimization

Education:
Bachelors

Experience:
Experienced

Qualifications:
??? Bachelor???s degree or equivalent.
??? 5+ years of marketing automation and operation experience as a power user/admin
??? Proficiency in marketing automation systems (preferably Eloqua, but not required) and integrating those systems with other technologies
??? Strong analytical skills (including mastery of Microsoft Excel) and experience with reporting and data analysis
??? Knowledge of HTML for cosmetic edits and alterations
??? Technically capable, excellent communicator, and a desire to improve processes
??? Highly organized and autonomous, but also collaborative and able to work cross-functionally


Interested please reach out to the office at 973-285-5547
Email directly to brendan.sommerkorn@randstadusa.com

Randstad is a world leader in matching great people with great companies. Our experienced agents will listen carefully to your employment needs and then work diligently to match your skills and qualifications to the right job and company. Whether you're looking for temporary, temporary-to-permanent or permanent opportunities, no one works harder for you than Randstad. EEO Employer: Race, Religion, Color, National Origin, Citizenship, Sex, Sexual Orientation, Gender Identity, Age, Disability, Ancestry, Veteran Status, Genetic Information, Service in the Uniformed Services or any other classification protected by law.

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