Email Marketing Specialist

  • location: McLean, VA
  • type: Contract
  • salary: $50 - $57 per hour
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job description

Email Marketing Specialist

job summary:
Cleint's Digital team is looking for an Email Marketing Specialist who can help us communicate to our clients and prospects at the right time, in the right way and with the right message.

 
location: Mc Lean, Virginia
job type: Contract
salary: $50 - 57 per hour
work hours: 9am to 6pm
education: Bachelors
 
responsibilities:
Handle the creative design, delivery, customer list creation and segmentation, personalization and messaging, scheduling, analytics and test-and-learn strategies for all email marketing communications

- Design user segments and implement automated email journeys for a variety of customer types

- Develop email content while maintaining brand voice

- Collaborate with our other in-house designers and coordinate all creative development & production

- Set the email strategy and testing roadmap by staying ahead of new developments in email and other channels

 
qualifications:
2+ years of experience in email marketing management and direct marketing

- Working knowledge and understanding of HTML, CSS, XML, Excel, Google Analytics

- Must have experience with Eloqua or other major email marketing solution

- Understanding of email marketing best practices and response optimization techniques.

- Experience making data-driven decisions using analytics, A/B testing, and campaign reports and dashboards

 
skills: Must have an understanding of the below.

HTML,

CSS,

XML,

Excel

Google Analytics

How Market fluctuations effect can/could effect the brand.


Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

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