Digital Marketing Manager

  • location: Norcross, GA
  • type: Permanent
  • salary: $25 - $55 per year
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job description

Digital Marketing Manager

job summary:
We are looking to add a Digital Marketing Manager to help engage our existing customers and generate new business opportunities through targeting marketing campaigns. Working with operations, sales and development to increase our ability to segment, tailor and deliver the right message to increase feature adoption and encourage revenue growth.

 
location: Peachtree Corners, Georgia
job type: Permanent
salary: $25 - 55 per year
work hours: 8am to 5pm
education: Bachelors
 
responsibilities:
Marketing Automation: Manage the daily administration, support and execution of our marketing automation programs via HubSpot. This includes persona nurture campaigns, lists, segmentation, automation rules, links, email copy and templates, tracking and reporting

Content: Manage the daily administration, support and execution of our content strategy. This includes content budget, writers, production/promotion calendar and writing email, landing page and ad copy

Creative: Work with design contractors to produce campaign assets that support marketing efforts ? Campaigns: Develop, execute and manage multitouch, integrated marketing campaigns across a variety of channels. Working in tandem with BDR and CSM teams on coordinated targeted efforts

MarTech: Manage daily administration of and leverage technology to execute, optimize and report on marketing efforts

Programs: Assist in the development of affiliate/referral/reward programs to increase engagement and existing business

Tracking/Reporting: Leverage marketing technology to track, measure, report and optimize ongoing campaigns

 
qualifications:
Candidate must posses a minimum of 5 years experience, lead experience preferred.

 
skills: Candidates should be able to articulate and share any relevant examples of their work in; Hubspot, Slack, Trello, Canva Business, Google Adwords, Google Analytics, MailChimp


Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

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