Marketing Automation Specialist

  • location: Irving, TX
  • type: Contract
  • salary: $50 per hour
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job description

Marketing Automation Specialist

job summary:
We're looking for a Marketing Automation Specialist to fill an opening with one of the top Healthcare companies!

location: Irving, Texas
job type: Contract
work hours: 8 to 5
education: Bachelor's degree
experience: 3 Years
Key Responsibilities:

1. Support the distribution of communications through the creation, testing, execution and tracking of demand generation and operations-focused digital and direct marketing campaigns in Marketo and Salesforce. 55%

2. Requirements gathering with stakeholders 20%

3. Report out on digital and direct marketing campaign results to marketing leaders. 10%

4. Assist in the development of new lead generation capabilities in Marketo. 10%

5. Other duties as assigned in support of the Marketing Operations team 5%

Minimum Job Qualifications:


4-year degree, ideally in marketing, business, communications, journalism, English, or relevant field.

Required Business Experience-

3-5 years experience in Marketo or similar marketing automation platform.

Specialized Knowledge/Skills-

- Solid communications skills, written and verbal

- Ability to multi-task and manage changing priorities in a fast-paced marketing environment, constantly striving for excellence

- Ability to work with a variety of customers, varying in seniority and work experience

- Advanced HTML knowledge (e.g., Dreamweaver)

- Solid understanding of the Microsoft Office Suite (PowerPoint, Excel, Word)

- Knowledge of Salesforce CRM preferred


- Business maturity, with the ability to maintain composure in difficult situations

- Highly organized

- Effectively leads through influence

- Takes initiative to drive and shape projects

- Customer-focused

- Sense of humor and ability to manage flexibly in a fast-paced, dynamic organization

Working Conditions:

Environment (Office, warehouse, travel, etc)-


Physical Requirements (Lifting, standing, etc)-

General office demands.

skills: Analysis - Brand/Market
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

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