Marketing Specialist

  • location: Horsham, PA
  • type: Contract
  • salary: $35.80 per hour
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job description

Marketing Specialist

job summary:
Job Description:

Job Description:-

  • Remote, but Minneapolis, MN or Horsham, PA preferred locations
  • Support for several key Bank Brand Branch initiatives: new Altitude Connect launch; Text-to-Apply channel support, and Card Central site management content and release updates.
  • Responsible for the development and implementation of the multi-channel marketing programs and strategies to support business line goals. This could include marketing, advertising, promotions, sales collateral and point of sale materials.
  • Delivers measurable, customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement.
  • Evaluates and measures program results to optimize investment. Works with agencies and cross-functional teams to produce materials that are branded and compliant.
  • Collaborates with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies.
  • Works with leadership teams to coordinate, develop and execute marketing events such as tradeshows, seminars, industry sponsorships, local events, etc. to achieve business line goals.
Preferred Skills/Experience

  • Ability to lead projects and provide marketing that is data-driven, customer-centric, and relevant
  • Ability to complete projects on target, on time, and on budget
  • Able to take action based on information provided by leadership team and research data
  • Strong organizational, interpersonal and team building skills
  • Well-developed written and oral communication skills, including presentation skills
  • Proficient computer navigation skills using a variety of software packages
 
location: Horsham, Pennsylvania
job type: Contract
work hours: 8 to 5
education: Bachelor's degree
experience: 2 Years
 
responsibilities:
Job Description:-

  • Remote, but Minneapolis, MN or Horsham, PA preferred locations
  • Support for several key Bank Brand Branch initiatives: new Altitude Connect launch; Text-to-Apply channel support, and Card Central site management content and release updates.
  • Responsible for the development and implementation of the multi-channel marketing programs and strategies to support business line goals. This could include marketing, advertising, promotions, sales collateral and point of sale materials.
  • Delivers measurable, customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement.
  • Evaluates and measures program results to optimize investment. Works with agencies and cross-functional teams to produce materials that are branded and compliant.
  • Collaborates with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies.
  • Works with leadership teams to coordinate, develop and execute marketing events such as tradeshows, seminars, industry sponsorships, local events, etc. to achieve business line goals.
  • Provides solutions and problem solve for business line objectives.
 
qualifications:
Preferred Skills/Experience

  • Ability to lead projects and provide marketing that is data-driven, customer-centric, and relevant
  • Ability to complete projects on target, on time, and on budget
  • Able to take action based on information provided by leadership team and research data
  • Strong organizational, interpersonal and team building skills
  • Well-developed written and oral communication skills, including presentation skills
  • Proficient computer navigation skills using a variety of software packages
 
skills: Other
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

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