Marketing Specialist I

  • location: San Francisco, CA
  • type: Contract
  • salary: $33.33 per hour
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job description

Marketing Specialist I

job summary:
Position Description

Title: Social Media & Content Manager

Open to any Bay Area location: SVL, MTV, or SFO


The company's Developers Experts program is a global community of passionate developers who share their expertise through speaking, creating content and more! Part of client's Developer Relations, the program helps foster developer ecosystems and influence company's products, by leveraging the best of company - its people, network, and technology. To facilitate this, the program team builds social media and content structures that will allow us to grow and maintain a consistent voice to our community to make our Experts, their innovation and inspiring stories famous!

As the Social Media and Content Manager, you will be responsible for driving community and social engagement for the global developer ecosystem. You will ensure that feedback from our community flows back to our team, so that we can constantly evolve based on their needs. You will collaborate cross-functionally across Marketing, PR, Legal & Engineering partners to develop messaging and brand narrative that helps build the brand and inspire developers to get the most out of company's technology and expertise. Your role is to guide social engagement to develop content, standards, and track the success of projects across the team.

Responsibilities:

Work with the marketing teams to consolidate content and collection into content calendars and processes

Ensure social media content projects are prioritized in line with key metrics and goals

Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

Generate, edit, publish and share daily content (original text, images, video and HTML) that builds meaningful connections and encourages community members to take action

Set-up and optimize pages within each platform to increase the visibility of social content

Moderate all user-generated content in line with the moderation policy for each community

Create editorial calendars and syndication schedules

Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

Work closely with other social media and content owners across company, product, and marketing teams to implement a content sharing plan

Top 3 Responsibilities

Distributing content on social media platforms

Developing content for social media

Content distribution and interacting with stakeholders

Skill/Experience/Education

Mandatory

Proven experience (1+ years) executing social media and content plans Experience with managing social media platforms such as Twitter, LinkedIn, Facebook, etc. Familiarity with social channel management and/or CRM and marketing management tools and platforms Excellent verbal and written communication skills; communicate clearly and effectively with multiple and diverse stakeholders across businesses, leadership, and teams Strong interpersonal and relationship-building skills with the ability to influence people and get results without having direct authority Ability to balance a broad range of internal and external factors when identifying problems, proposing solutions, and making decisions

Desired

Bachelor's Degree, or equivalent practical experience in Communications, PR, Marketing, Advertising or Business.

Experience with SQL and/or any data reporting and dashboard visualization tools (Data Studio, PowerBI, Tableau, etc.)

Familiarity with developer and/or technology product priorities and industry trends

Experience with managing advertising and promotion strategy across social channels

Demonstrate ability to learn new management tools and systems, such as project management and engagement metric reporting

Experience in project management for complex and fast moving projects with many stakeholders

Experience working in a community management role, developer relations, evangelism and/or membership recruitment



Skill Name

Level (1-5, 5 being the highest)

1 2 3 4 5

Years

Mandatory(Yes/No)





Social Media

5

0-3 Years

Yes







  • Description Post content on social media channels






Project Management

5

0-3 Years

Yes







  • Description Project management skills across roles and teams






Data Reporting

3

0-3 Years

No







  • Description Data visualization and analysis experience






Content Management

4

0-3 Years

No







  • Description Creation of content to post on social channels






Developer or Technical Audience

3

0-3 Years

No







  • Description Experience marketing toward a technical audience or industry






Marketing Skillset

3

0-3 Years

No







  • Description Marketing process, campaign and/or tool experience






Marketing Tools

3

0-3 Years

No







  • Description Experience with marketing and/or CRM platforms (Marketo, Salesforce, etc.)




PRESCREEN QUESTIONS

Social Media

Do you have any prior social media management experience? *

Yes No

What type of work environment do you have experience working in?

1) Large company 2) Startup and/or small company 3) Non-profit 4) No corporate and/or professional experience

Do you have any experience working with a develop and/or technical audience?

Yes No

What type of "marketing or communication" function and responsibilities do you have prior experience in? *

Do you have any experience working in the technology industry? If so, please list specific examples and/or roles. *

Do you have any data analysis or reporting experience? If so, please list what tools and in what role. *

Do you have any experience with creative content creation and/or management? Examples include campaign videos, advertising, copy, images, design, etc. *

 
location: San Francisco, California
job type: Contract
work hours: 8 to 5
education: Bachelor's degree
experience: 1 Years
 
responsibilities:
Responsibilities:

Work with the marketing teams to consolidate content and collection into content calendars and processes

Ensure social media content projects are prioritized in line with key metrics and goals

Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

Generate, edit, publish and share daily content (original text, images, video and HTML) that builds meaningful connections and encourages community members to take action

Set-up and optimize pages within each platform to increase the visibility of social content

Moderate all user-generated content in line with the moderation policy for each community

Create editorial calendars and syndication schedules

Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

Work closely with other social media and content owners across company, product, and marketing teams to implement a content sharing plan

Top 3 Responsibilities

Distributing content on social media platforms

Developing content for social media

Content distribution and interacting with stakeholders

 
qualifications:
Skill/Experience/Education

Mandatory

Proven experience (1+ years) executing social media and content plans Experience with managing social media platforms such as Twitter, LinkedIn, Facebook, etc. Familiarity with social channel management and/or CRM and marketing management tools and platforms Excellent verbal and written communication skills; communicate clearly and effectively with multiple and diverse stakeholders across businesses, leadership, and teams Strong interpersonal and relationship-building skills with the ability to influence people and get results without having direct authority Ability to balance a broad range of internal and external factors when identifying problems, proposing solutions, and making decisions

Desired

Bachelor's Degree, or equivalent practical experience in Communications, PR, Marketing, Advertising or Business.

Experience with SQL and/or any data reporting and dashboard visualization tools (Data Studio, PowerBI, Tableau, etc.)

Familiarity with developer and/or technology product priorities and industry trends

Experience with managing advertising and promotion strategy across social channels

Demonstrate ability to learn new management tools and systems, such as project management and engagement metric reporting

Experience in project management for complex and fast moving projects with many stakeholders

Experience working in a community management role, developer relations, evangelism and/or membership recruitment

 
skills: Marketing
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

Qualified applicants in San Francisco with criminal histories will be considered for employment in accordance with the San Francisco Fair Chance Ordinance.

We will consider for employment all qualified Applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.

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