Market Program Manager

  • location: Mountain View, CA
  • type: Contract
  • salary: $64 per hour
easy apply

job description

Market Program Manager

job summary:
Position Description

Submission Slots:2

CRM Operations and Analytics Manager

As a Marketing Program Manager for Client's CRM, you will be in charge of rolling out communications which reach millions of consumers across the globe and customize the way we communicate with our members across channels. You'll be responsible for the production, quality control and monitoring of end to end lifecycle programs that delight people and move them across the marketing funnel. You'll leverage data to derive quantitative insights that drive business decisions across functions, and manage operational excellence to help streamline and scale comms processes to reach more people.

In this role, you'll document campaign requirements and scrutinize campaign workflows to make sure the right people get the right message. You'll improve our process, and simplify our internal comms process across fellow marketers, engineers, vendors and creative agencies. You are a quick learner, and have an analytical mindset to report back on successes, and make suggestions on ways to save on operational costs. You must show initiative, demonstrate excellent problem-solving skills, and have the ability to multi-task and execute global campaigns in the subscription space. You'll have an opportunity to make a direct impact on customers as well as the future of a rapidly growing program at company.

You will be responsible for ensuring optimal collaboration and project execution across all key functional stakeholders. You're passionate about delivering an excellent end-end customer experience, achieving business as well as product results, and working with multiple external and internal partners.

The ideal candidate will be a detail oriented, analytical problem solver, with the ability to create structure out of chaos. In this critical role, you will have an opportunity to make a direct impact on Client's process for rolling out and streamline communications to millions of users around the world.

Job Responsibilities:

  • Lead and implement highly visible programs to acquire and retain Client's CRM customers globally. Support new feature launches, campaigns, and promotions, and working in close alignment with other product CRM teams.
  • Work with our engineering and product counterparts to seamlessly launch our Partner communications to drive engagement and retention.
  • Partner closely with vendors to execute email campaigns and develop strategies to help scale across new partners as we grow.
  • Develop cross-functional stakeholder relationships cross Marketing teams to align on launch plans.
  • Execute tests to validate hypotheses and implement email best practices.
  • Monitor test setup, evaluate workflows,ensure emails are being sent as planned
  • Measure success against Client's CRM growth and engagement goals.
  • Lead internal and external partnerships to launch new partnerships and offers.
Minimum Qualifications:

  • BA/BS degree or equivalent practical experience.
  • +5-7 years of experience in lifecycle marketing and CRM, including domain expertise in email, push, in-product, etc.
  • Experience managing multiple global projects simultaneously.
  • Experience with customer insights, email, push notifications, and other digital marketing strategies.
  • Experience rolling out data-driven marketing campaigns using iterative A/B test designs.
  • Strong in analysis and measurement of email campaign success and segmentation.
  • Ability to design concise, visually appealing, slides for reporting and analytics purposes.
  • Attention to detail
  • Organization, create structure out of chaos and create processes that scale
Preferred Qualifications:

  • MBA preferred.
  • Strong project management experience, tracking timelines and bringing projects to life with documented timelines and milestones.
  • Ability to independently lead project plans and balance priorities driving projects to completion
  • Exceptional interpersonal skills; experience successfully collaborating with cross-functional teams; strong written and verbal communication skills.
  • Distinctive strategic thinking, problem-solving, and analytical capabilities.
  • Experience with third-party partnership marketing.
Skill/Experience/Education

Mandatory

BA/BS degree or equivalent practical experience. +5-7 years of experience in lifecycle marketing and CRM, including domain expertise in email, push, in-product, etc. Experience managing multiple global projects simultaneously. Experience with customer insights, email, push notifications, and other digital marketing strategies. Experience rolling out data-driven marketing campaigns using iterative A/B test designs. Strong in analysis and measurement of email campaign success and segmentation. Ability to design concise, visually appealing, slides for reporting and analytics purposes. Attention to detail Organization, create structure out of chaos and create processes that scale

Desired

MBA preferred. Previously worked at Company, understands internal tools used for CRM launch and development Strong project management experience, tracking timelines and bringing projects to life with documented timelines and milestones. Ability to independently lead project plans and balance priorities driving projects to completion Exceptional interpersonal skills; experience successfully collaborating with cross-functional teams; strong written and verbal communication skills. Distinctive strategic thinking, problem-solving, and analytical capabilities. Experience with third-party partnership marketing.



Skill Name

Level (1-5, 5 being the highest)

1 2 3 4 5

Years

Mandatory(Yes/No)





CRM production

5

6-8 Years

Yes







  • Description email






Project management

5

6-8 Years

Yes







  • Description manage cross channel launches and cross functional teams






Reporting and analytics

4

4-5 Years

Yes







  • Description Pull reports and create results slides




PRE SCREEN QUESTIONNAIRE

Previous work with Client

Have you worked with with any of these Google tools, if so please explain your role: Chime, Gamma, Sampi

Vendor management

Have you managed or worked with any of the vendors that Growth lab provides (Accenture, Continuum, Epsilon, etc). If so what was your role *

Analytics and reporting

Are you comfortable pulling reports from multiple data sources and consolidating them into concise visually appealing slides *

Yes No

Documentation

Are you comfortable working with engineers to translate criteria into campaign requirements for email development, allowing us to target, filter, and personalize our communications. *

 
location: Mountain View, California
job type: Contract
work hours: 8 to 5
education: Bachelor's degree
experience: 5 Years
 
responsibilities:
Job Responsibilities:

  • Lead and implement highly visible programs to acquire and retain Client's CRM customers globally. Support new feature launches, campaigns, and promotions, and working in close alignment with other product CRM teams.
  • Work with our engineering and product counterparts to seamlessly launch our Partner communications to drive engagement and retention.
  • Partner closely with vendors to execute email campaigns and develop strategies to help scale across new partners as we grow.
  • Develop cross-functional stakeholder relationships cross Marketing teams to align on launch plans.
  • Execute tests to validate hypotheses and implement email best practices.
  • Monitor test setup, evaluate workflows,ensure emails are being sent as planned
  • Measure success against Client's CRM growth and engagement goals.
  • Lead internal and external partnerships to launch new partnerships and offers.
 
qualifications:
Minimum Qualifications:

  • BA/BS degree or equivalent practical experience.
  • +5-7 years of experience in lifecycle marketing and CRM, including domain expertise in email, push, in-product, etc.
  • Experience managing multiple global projects simultaneously.
  • Experience with customer insights, email, push notifications, and other digital marketing strategies.
  • Experience rolling out data-driven marketing campaigns using iterative A/B test designs.
  • Strong in analysis and measurement of email campaign success and segmentation.
  • Ability to design concise, visually appealing, slides for reporting and analytics purposes.
  • Attention to detail
  • Organization, create structure out of chaos and create processes that scale
Preferred Qualifications:

  • MBA preferred.
  • Strong project management experience, tracking timelines and bringing projects to life with documented timelines and milestones.
  • Ability to independently lead project plans and balance priorities driving projects to completion
  • Exceptional interpersonal skills; experience successfully collaborating with cross-functional teams; strong written and verbal communication skills.
  • Distinctive strategic thinking, problem-solving, and analytical capabilities.
  • Experience with third-party partnership marketing.
 
skills: Marketing
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

Qualified applicants in San Francisco with criminal histories will be considered for employment in accordance with the San Francisco Fair Chance Ordinance.

We will consider for employment all qualified Applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.

easy apply

get jobs in your inbox.

sign up
{{returnMsg}}

related jobs

    Program Manager I

  • location: Mountain View, CA
  • job type: Contract
  • salary: $46.66 per hour
  • date posted: 3/5/2020


    Digital Product Manager

  • location: Pleasanton, CA
  • job type: Contract
  • salary: $63.49 - $71.43 per hour
  • date posted: 3/30/2020