Consumer Qual & Quant Research Manager

  • location: Richmond, VA
  • type: Permanent
  • salary: $125,000 - $135,000 per year
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job description

Consumer Qual & Quant Research Manager

job summary:
Consumer Qual & Quant Research Manager

We're looking for a Consumer Qual & Quant Research Manager who will lead responsible for the management, design, and architecture of the technology infrastructure for our client, a consumer-packaged goods producer (CPG) and market leader.

This role is in the Richmond, VA area and relocation assistance is available.

 
location: Richmond, Virginia
job type: Permanent
salary: $125,000 - 135,000 per year
work hours: 8 to 5
education: Bachelor's degree
experience: 5 Years
 
responsibilities:
KPIs

- Experience with both qualitative and quantitative adult consumer research techniques a must

- Adult consumer and customer primary and secondary research

- Proficient in the use of US Government databases

- Competent in survey research design and execution principles

- Knowledge of SAS / SPSS / R coding / Python

- Excellent computer and analytical skills as well as software knowledge


 
qualifications:
Background and experience targets:

  • P refer a background of CPG, Tobacco or Pharma
  • Minimum bachelor's degree, preferably a master's or PhD in related fields of Marketing, Demography or Sociology
  • 4-7+ years' experience in adult consumer research and marketing
  • Demonstrated analytic and quantitative skills
  • Accustomed to managing and reporting performance to plans/timelines
  • Experience in driving an idea from concept to execution
  • Experience in working with external partners
  • Communication and negotiation skills, both internally and external
  • Skills in research, analysis and data management
  • Experience and understanding of a wide variety of analytical processes
  • Matrix organizations Experience of is a plus and having experience in dealing directly with senior management is desired
  • Experience with both qualitative and quantitative adult consumer research techniques a must
  • Experience with fundamental demographic statistics and techniques a must.
  • Experience with brand equity, actual use, awareness trial and purchase and similar research is a strongly preferred
  • Have solid experience in developing plans, both long and short term
Compensation:

- $120- $13 0 K+ w/ 20% b onus potential

- Excellent benefits

A résumé is the best way to get this conversation started... fire away!

Thanks,

Greg Bennett (aka OldSalesGuy)

Senior Executive Recruiter

Randstad Professionals

Sales, Marketing, Ops, F&A, HR & C-Suite

Email:
Greg.Bennett@RandstadUSA.com

 
skills: Marketing, Marketing Communications, Brand Management, Direct Marketing, Marketing Research, CREATIVE MARKETING, interactive marketing, Branding/Product Development
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

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