what is a business analyst?

A business analyst is a professional who assists businesses and organizations in improving their overall performance by analyzing data and providing actionable recommendations.

Your job would be to acquire the correct data, create a process for analyzing it, and then present it so that decision-makers can easily understand and apply their insights. You use statistical models and data analysis to identify trends and patterns. Your job is to capture the correct data, so your organization can make better business decisions based on this information.

As a business analyst, your main focus is improving a company’s profitability by using precise, actionable data. You need technical and soft skills to succeed in this role. Communication, critical thinking, and a solid ability to distill complex information into a simple message or recommendation are all important. You need strong business intelligence skills and an understanding of bringing data to life for key decision-makers. Collaboration is also crucial to success in this job. You must discuss ideas with your team and work with operations, marketing, and sales staff to bring your insights to life.

Would working as a business analyst suit your passion for analysis and critical thinking? Then read on to discover what competencies and qualifications you need to thrive in a business analyst role.

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average business analyst salary

Would you like to know what a business analyst earns? Where the highest salaries are paid for a business analyst? Then check out this business analyst salary page and find out all about the salary of a business analyst in the USA.

office business meeting
office business meeting
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types of business analysts

Business analysts can be classified into several types depending on their areas of expertise. Some of the typical business analyst roles include:

  • data analysts who specialize in analyzing data trends and using that information to make insightful decisions
  • business intelligence analysts who use data visualization and reporting tools to create dashboards and similar reports that assist leaders to make actionable insights
  • operational analysts who use data to improve the processes and systems of a business
  • marketing analysts who use data to identify target audiences and optimize their marketing campaigns
  • it business analysts who work to bridge the gap between businesses and technology
  • risk analysts who assess potential risks to a business and develop strategies to mitigate those risks
  • business systems analysts who identify business requirements and develop systems to fulfill those requirements
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business analyst skills and education

As a business analyst, these skills are necessary to excel in the profession:

  • a solid background in business administration and data analysis (qualifications or experience)
  • excellent communication skills, both verbal and written (because you are communicating with the stakeholders of the business daily)
  • strong leadership skills to manage projects, deadlines, and multiple projects at once
  • analytical skills to document and analyze data and help create business solutions
  • strong organizational skills to manage yourself, your team, and project deadlines
  • customer service skills to help the stakeholders or end users interact with the business analyst if necessary
  • the ability to work in a team-oriented environment

Business analysts also typically complete these certifications:

  • Certified Business Analysis Professional
  • Certified Scrum Product Owner

skills and competencies


To be a practical business analyst, it is important to have the right combination of both technical and soft skills.


Technical skills:

  • proficiency in Microsoft Excel and other data analysis tools
  • an understanding of SQL and databases
  • knowledge of data visualization and dashboard tools such as Tableau and Power BI
  • familiarity with statistical analysis software such as R and Python
  • familiarity with project management tools such as Jira and Trello

Analytical Skills:

  • ability to collect and analyze large amounts of data
  • critical thinking and problem-solving skills
  • strong attention to detail and accuracy
  • ability to identify patterns and trends in data
  • knowledge of business analysis methodologies and frameworks

You must communicate with people effectively, be organized, work collaboratively with your colleagues, and have strong leadership skills.

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serious working man
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FAQs about working as a business analyst

Here you will find answers to the most frequently asked questions about business analysts.

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