job summary: Data Driven Communications within Central Marketing provides our marketing and business partners with support in their acquisition and client engagement strategies by identifying events, triggers, alerts and attributes that create opportunities for meaningful interactions. Our team utilizes Salesforce Marketing Cloud to deliver multi-touch, multi-channel, prospect and client communication journeys. To better serve our clients' needs and utili
job summary: Data Driven Communications within Central Marketing provides our marketing and business partners with support in their acquisition and client engagement strategies by identifying events, triggers, alerts and attributes that create opportunities for meaningful interactions. Our team utilizes Salesforce Marketing Cloud to deliver multi-touch, multi-channel, prospect and client communication journeys. To better serve our clients' needs and utili
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