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overview: At a time when many business owners are having trouble filling job openings, more and more employers are realizing that offering better benefits packages might greatly assist their recruiting efforts.


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Studies have supported this approach over the years. For example, a Randstad U.S. survey found that 66% of workers say that the biggest determining factor in choosing a job is the prospective employer’s benefit package. But with so many employee benefit policies available, how can companies be confident they have checked out all of the options that they can afford?

about the author

Jerry Calistri

president & ceo at swift kennedy & associates, inc