A Lead Generation Specialist is needed for a leading manufacturing organization in Alpharetta, GA. This role is responsible for identifying and cultivating potential leads for our sales team, utilizing various techniques such as cold calling, email marketing, and social media outreach. The ideal candidate will streamline the sales process by ensuring a consistent pipeline of qualified prospective customers.
The successful candidate will have a proven background in lead generation, sales, or marketing, preferably within a B2B environment. We are looking for someone with excellent communication and persuasion skills, who is proficient in using CRM software to manage lead pipelines. A Bachelor's degree in a related field is preferred.
location: ALPHARETTA, Georgia
job type: Permanent
salary: $63,000 - 65,000 per year
work hours: 8am to 4pm
education: Bachelors
responsibilities:
- Develop and implement comprehensive strategies to identify and target potential customers.
- Conduct market research and analysis to identify trends and opportunities.
- Plan and execute targeted outreach campaigns across various channels, including email and social media.
- Collaborate with the marketing team to develop compelling content tailored to different audience segments.
- Qualify inbound leads to ensure they align with our target customer profile.
- Maintain accurate records of lead interactions within the CRM system and track key performance metrics.
qualifications:
- Experience level: Experienced
- Minimum 1 year of experience
- Education: Bachelors
skills:
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
This posting is open for thirty (30) days.
